Marketing Officer

Responsibilities

• Identify, study, and test market patterns and trends to define target audiences.
• Creation and support of social media, mock ups, email campaigns, online promotion, etc.
• Assist in the organising of promotional events, traditional or digital campaigns and facilitate their success.
• Employ marketing analytics techniques to gather important data (social media, web analytics, rankings etc.).
• Reporting on trends and statistics across all digital media platforms.
• Assist in the distribution or delivery of marketing materials.
• Participate in lead identification and data acquisition.
• Coordinate and work across departments in an effective and productive manner.
• Evaluate campaign performance and effectiveness.
• Support the Marketing Manager in organizing various projects.

About You

• A bachelor’s degree in a related field, such as marketing, digital media, communication, journalism, or liberal arts. 
• A subsequent degree in public health or a health related field is an advantage.
• 1-3 years experience in digital marketing.
• Healthcare marketing experience preferred.
• Must have Copywriting and social media content creation experience.
• Good understanding of the different language styles that appeal to various target markets.
• Good understanding of market research techniques.
• Excellent verbal and written communication skills.
• Ability to prioritize and execute tasks independently.
• Proficient in using tools such as Microsoft Excel, Word, PowerPoint, Slack, Google Analytics.
• Detail-oriented - quality and precision-focused.
• Team player who collaborates with ease and contagious creative energy.

Perks:

• Forward thinking, transparent and out-of-the-box organizational culture.
• Remote work options.
• Competitive salary, paid time off and holidays.
• Comprehensive medical insurance package.
• Company laptop.